Business

Pharrell Williams To Reveal New Fashion Collection In Paris

BY Nii Ogbamey Tetteh January 16, 2024 8:40 PM EDT
Source: Instagram.com/@pwilliamsworld

Pharrell Williams, a renowned musician and Men’s Creative Director for Louis Vuitton, is set to reveal his new fashion collection at the Men’s Fall-Winter 2024 Show in Paris.

Details of his collection at the live show at the Jardin d’Acclimatation, scheduled for Tuesday night in the French capital, are scanty, but the occasion is expected to attract some top designers.

The display of the new collection is said to be Pharrell Williams’ third runway for Louis Vuitton since he took over as creative director.

In February 2023, Louis Vuitton announced Pharrell as its new creative director, displaying his first collection at the Paris Men’s Fashion Week in June 2023. The award-winning record producer is described as the “reigning king of contemporary menswear.”

Pharrell’s show is deemed to be a spectacular night and memorable experience for guests. His previous fashion shows in France have been attended by Kim Kardashian, Beyoncé, Jay-Z, and Rihanna.

Guests at the Paris fashion show will be exposed to trendy styles in menswear by leading industry players, like Givenchy and many other brands, who will all have their turn. Fashion enthusiasts will look forward to the fallout of the exhibition, which takes off in hours.

The passion for music and fashion by the Happy hitmaker has been commended by his followers and industry watchers, as he continues to distinguish himself in both fields.

Last year, the singer-songwriter attracted audiences with a trendy single, Airplane Ticket. The song, released on December 8, is a collaboration with American rapper Swae Lee and Puerto Rican singer Rauw Alejandro.

It came with an official music video, shot in Hong Kong, which was equally patronised, with over four million views on YouTube as of January 16, 2024.

All performers portrayed exceptionality on the upbeat rhythm, which was initially announced by Pharrell Williams at a Louis Vuitton men’s runway show in Hong Kong.

Airplane Ticket is tagged as “a global music experience that invites listeners on a journey that transcends borders.” The song blends the creativity and multicultural influences of artistes from diverse backgrounds.